Tik-Tok-inspired Kia thefts weren't a problem in Canada because they've required immobilizers since 2007, something Kia skimped on for the US market.
Imo for removing security for the US market they deserve to be properly thrashed and dragged through the mud, regardless of the fact that they are offering upgrades from free if I read the following correctly.
https://www.nhtsa.gov/press-releases/hyundai-kia-campaign-pr...
It's not exactly an over the air "recall", and I understand a huge number are still out there unprotected.
Most cars in are stolen here using key thefts or wireless relay.