Humankind's inherent love of rules and order?

>> “I don’t have a problem with roads,” Zeleny said. “There are lots of obscure subjects on Wikipedia, but you have to follow the guidelines. People see Wikipedia as a joke. They think it’s not serious. I’ve taken great, great pains to make sure articles are well written, well researched, and well cited.”

Or maybe more precisely, people's desire to believe the thing they're volunteering vast amounts of their personal time to matters and is serious, and because it's serious there should be rules.