You're making the same mistake the post did. It depends on the reader already having sympathy for the idea that bloat is bad in order to make its case. I can read nerd site comments all day that lament bloat. For an article to stand on its own on this point it has to make the case to people who don't already believe this.

Dan's articles have usually been very good at that. The keyboard latency one for example makes few assumptions and mostly relies on data to tell its story. My point is that this article is different. It's an elevated rant. It relies on an audience that already agrees to land its point, hence my criticism that it's too couched in internet fights.