For embedded applications, the C7x DSPs are mighty. Lots of existing C6x DSP code can easily be recompiled to target the C7x with minimal effort as well, which is a big deal. Making your C6x code work efficiently on the C7x may require more than just a recompile, but being able to leverage existing C6x DSP codebases with minimal investment while getting the extra performance of the C7x is a very big deal.
I don't think a quad-core ARM Cortex-A53 with a pair of C7x DSPs is trying to compete with an NVIDIA Hopper. But if you're making a $100 embedded product that has to handle video, this seems quite attractive.
I’m hoping for Ryzen APUs to be a good stopgap for larger models, or for enough support for Mali GPUs (which can add a little more compute) to be more usable, but in general, you have a huge abyss between “oh, that’s a face in that picture” and “here’s my current estimation of movement for this human”.
(I’ve been looking at timeseries and audio stuff, so I can sort of butcher my models to fit, but it’s still too small. And a GPU is still too power-hungry, etc. Am hoping for Ryzen APUs to be a useful stopgap.)