Hybrid. Appears they'll operate separately but All State will play a big role in improving their pricing and claims process.

Should be interesting to see how Allstate balances Esurance pricing versus pricing through their traditional captive agent base.

I think so - at least for now. Heck, I'd imagine that's a significant reason that Allstate ended up acquiring them. In any event, the pricing structures are different so it still makes sense to compare them separately.