But I agree, algorithmic complexity is generally the only thing I focus on, and even then it's almost always a case of "will that actually matter?" If I know that `n` is never going to be more than like `10`, I might not bother trying to optimize an O(n^2) operation.
What I feel often gets ignored in these conversations is latency; people obsess over some "optimization" they learned in college a decade ago, and ignore the 200 HTTP or Redis calls being made ten lines below, despite the fact that the latter will have a substantially higher impact on performance.