Such things do have purposes, in high-stakes environments. They prevent accidents. The vast majority of uses on the public web are not even remotely in that realm. It'd be better off being a separate spec that only a handful of internal-only systems use, ideally requiring MDM to set up conveniently (to strongly discourage normal and even high-stakes-normal website usage).

My banking website has absolutely no business knowing and being able to approve or deny what brand my authenticator is.