Just like when we used to have boxed software back in the day. Of course it would be on Windows Store or whatever hogwash they use to push software.
Remember when you had to actually take market risk to publish something and not just "give it for free"? I get times are past that, but if the market is good enough for Cybertruck, surely it's good enough for Recall.
In fact, if I were the CEO I would do this just to allay FTC concerns about big-boi MS and their market power. Like how they made Office for the Mac when Jobs came back and to keep Mac afloat (or like how Google pays Firefox money).
Let the market decide, that's what these capitalists claim to love, right (yes, I know we see through their bluff from both left/right sides of the aisle - that's me calling it there).