Of note: those of us who care little for sports save for the occasional definitive headliner. I'm looking for a source of top-tier Olympics 2012 coverage without having to get cable TV installed (haven't had it for the 6+ years we've been in the house, don't want to open that can of ad-filled worms, don't want to try closing that can afterwards). Any ideas/insights? An Apple TV "app/channel" would be ideal, but per Apple's norm I assume we won't know until near-too-late.