He's def a good source, but, he said that "cybersecurity" is the new buzzword of the year, replacing "AI" and "Digital Retailing"[0].
When you talk security to most dealerships, it's about protecting the assets that are on their floor plan -- the vehicles -- not necessarily anything else. Most places have tried to take steps that prevent their sales folks from walking out with their customer book, but, that's the extent of most of their information security needs.
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