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Relevant stand-up bit: https://www.youtube.com/watch?v=SbXmGgJePsk

Thanks, that's, er, good. It's so rare to find a comedian I'd never heard of who's that good.

Maybe because they are launching their own product after presumably a lot of work, undertaking a reasonably huge risk, and possibly the first one?

Maybe it's a cultural thing: https://www.youtube.com/watch?v=houFuiYrEi0

Well given that it's an AI based product, it's not unreasonable to assume that they might have delved into using an LLM (see what I did there?) to help generate the launch announcement, and that's just the kind of overly effusive verb ChatGPT would lean towards using.