This article tries to, foremost, sell you on the idea that its author is someone you should listen to for financial analyses.
This article tries to, foremost, sell you on the idea that its author is someone you should listen to for financial analyses.
* Total expenses: $1,131,492,000.
* Average daily active users: 79.5M, or $14/DAU/qtr.
* MAUs are closer to 375M, QAUs likely somewhat higher let's say 400M?
* So if we're talking about how much they spend per quarter per unique player, it's closer to $3.
* Last quarter they brought in $955M in bookings (revenue is pointless to look at due to the required accounting practices)
[1] https://d18rn0p25nwr6d.cloudfront.net/CIK-0001315098/785cb7e...
It's not for you and me, we just see a garbage "game", but holy shit is there a large demographic that loves what Roblox gives them.
Of course it's bad: it's factually and objectively bad, there's plenty of investigative journalism that unequivocally demonstrates it's absolute garbage and enables the worst kind of crimes the US can imagine. But, and this is important: that has nothing to do with whether it sucks or not. In fact, it "doesn't suck" enough for millions upon millions of people to use it every single day. Roblox is terrible BECAUSE it doesn't suck: the whole reason it's so bad for humanity is PRECISELY BECAUSE it's awesome enough for a large enough demographic to keep using it, while being opaque enough to the demographic that should be correcting this behaviour to not get it so that Roblox can keep getting away with it.
The absolutely biggest problem with Roblox is literally that it doesn't suck. If only it did, kids would stop playing it!
Roblox has, objectively, a terrible effect on the world. This is demonstrably true. It's not an opinion. But saying it sucks is. Words matter.
There are hundreds of millions of users a month who strongly disagree with you.
Bloxburg feels like the least janky experience. But overall just moving around using virtual joysticks on a phone is really janky.
Another POV is that the overall catalog of games is very large. Many high quality options to go through before playing your first Roblox game. Even on phones, even free to play. With your level of experience you know that of course every kid would have more fun playing something like Clash Royale or something in the Apple Arcade, the issue isn’t that kids are stupid or tolerate crappier stuff like you imply elsewhere, but that you are not allowed to market expressly to them even in platforms like TikTok where there are many kids.