It does represent something 'interesting' that is easy to observe and wonder about, and for the non-math person it leads to slightly better understanding of 'normal' numbers, of the difference in representation ( these answers are base specific), and a very small amount of simple computer science.
The notion of world record is of course tongue in cheek. No one really needs to know these numbers, nor will they rememeber them! But at least there is an entry in OEIS!