> It is reasonable to be skeptical of advice on marketing from someone who is selling a product.
OTOH you should probably be even more skeptical of marketing advice from someone who did not successfully apply marketing to sell their product.
OTOH you should probably be even more skeptical of marketing advice from someone who did not successfully apply marketing to sell their product.
Marketing based on FOMO can work. When FOMO sales works it will define the relationship with the customer. Customer relationships are what defines a business culture.
But it is good to be skeptical.