"Closing the barn door after the horse is gone" is the first thing that popped into my mind when I read this headline.
The second thing was that they were being "penny wise and pound foolish" when they raised prices in the first place (last October, I guess it was). So they got like six months of revenue bump, pissed a lot of people off and created an opportunity for at least one big and viable competitor. Smart.
And now they flip flop.
The message is that if they think they can bend you over a barrel and have their way, they will. And then, if the competitive landscape changes, giving you a chance to get their dick out of your *ss, they will try to kiss and makeup (until they sense their next opportunity to bend you over). What did idiot Bush say? "Fool me once, shame on you... Fool me twice..." http://youtu.be/eKgPY1adc0A