There is no practical ceiling on what people will spend to feel comforted and encouraged, or to have their choices applauded.
Let's break down the communications that realtors currently do to comfort buyers (mostly over text, which is also how we communicate):
Tell you comparably priced properties - we do this. Remind you the steps in the process - we do this. Tell you basic stats about local transactions (such as telling dejected buyers that only 1/6 home offers get accepted in the bay) - we do this. Send newsletters for market updates - we do this. Tell you what other agents are telling them - we do this.
I think if someone really needs a person putting a hand on their shoulder, then we aren't that. But we have implemented many of the typical comforting realtor actions
Everything you've described could be achieved with a basic web app.
Not seeing what AI brings to the table here other than being a fake human that gives inaccurate advice ~5-10% of the time. Which seems risky when I am making the biggest financial decision of my life.
There simply isn't any "right answer" for how much a house is worth.
I've used countless web-based valuation services and they all had quite large price ranges as well.
So you agree that AI does bring something to the table if it can narrow the range to ~5-10% ?
Human appraisals are a joke and should be a narrower range than what I've seen. It's never exact, even a house for sale is just an Ask Price for what they hope someone will pay. It does no good to a buyer if their agent advise buyers on prices and values and what to offer if this range is too wide or margin of error too large. It basically comes down to offer X% below ask if you like it, offer ask if you love it, offer X% over ask if you will cry over losing it. No AI needed or agent needed at all, this is just a personal finance decision making process and more about your emotions & budget than anything else.
I think that is injected opinion from commenters here. & yes, we are targeting buyers who already believe that they need a service like this due to their past or current experience