So when one of the social media sites recommends someone I may know, have no other contacts with this person and I recently shared my number with them. I get angry.
I will never understand how we got to the point that someone else can consent to a company gathering up my data just because it happens to be on their phone.
I don't think it's overlooked, some people talk about it. But a lot of companies try to push it away because they take "privacy" seriously while ignoring the consent problem.