If Microsoft is the wrong answer Kodak, who squelched their own digital photography stuff because they made so much from film, is a classic cautionary tale about a company getting too wed to its business model and allowing itself to become obsolete.
Yeah, I've read that, but I lived through it and even worked for them for 6 months during the period. No, Ballmer was not an underrated CEO. He was an overrated COO and a terrible CEO.