I didn't realize this was an Apple thing, but that's fine. It changes the color of the horse and the name of the river, but the same road leads to the same destination.
1) There is a notion that Cloudflare is a content distribution network. The risk profile for a content distribution network is different from a VPN service. Now I know it's a VPN service (or is it?). Changes it from "seems weird and inappropriate" to "do I care about people relying on this? no, probably not". Cloudflare can't be arsed to provide reverse DNS for something which is clearly not part of their CDN, or is it?
1.5) Is it layer 2 or application? Cloudflare runs a CDN. Correct me if I'm wrong, but the CDN is a reverse proxy is it not? Is Cloudflare caching my website's content? Can they observe it? (It's surprisingly hard to find a solid explanation, but they talk about "proxies" and "decrypts the name of the website you requested" and none of that adds clarity, it makes it sound more like believe what we want you want to believe.)
2) I don't block incoming SYNs from Cloudflare (yet) the way I do with Amazon, and this traffic per se isn't going to trip any mitigations here. But not all of the traffic is as benign (and it's impressive that they're so technically savvy they don't need the CSS as noted elsewhere). Presumably those exit points are shared by multiple customers. Did I mention I block all incoming SYNs from Amazon?