Hey, thanks. :)

The problem with evangelizing the Right Way is that the benefits tend to come later; if you haven't experienced the pain of dealing with the Wrong Way's fallout once it hits critical mass, it seems easy to brush off. "SQL injection? Pfft, no one cares enough to attack my site." "Transactions? I only write one or two rows at a time anyway." "Templates? What's wrong with string formatting?"

Our profession is a bit lacking in context. Nobody believes the lessons of others. (Granted, we're so crazy that half the time we learn the wrong lessons.)

Still a young discipline, though. Maybe we'll grow out of it.