Everywhere you look, from egg prices to electricity prices to broadband prices to medicare care costs, you see price gouging. Some event might be used to justify those prices increases. Profits always need to increase.
Some people will look at all this and say it's fine. These people are modern serfs who think their billionaire lord and masters deserve to be their lord and masters.
Some will see this as a few bad apples and it's a lack of government regulation or a lack of competition, which is the same thing because companies will seek to increase profits by decreasing competition by buying up or merging with competitors.
Eventually you realize all of this is by design. It's a fundamental and systemic problem. It's the internal contridctions in capitalism.