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Alexa has integrations with a bunch of third party services - Uber, smart home, etc. - not to mention Amazon shopping, and Alexa+ taps into that preexisting wide ecosystem. So as an agent it's already a lot more effective than ChatGPT for "getting things done". I think they've beaten Apple at their own game by at least a couple years.

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The possibility to do things does not mean it's able to actually finish the task, at least not until you and I have an opportunity to try it out ourselves and verify that things actually work, and work at least as well as you do it yourself on a first party app. Why are people so eager to promote these fairytales?

You've just reiterated what I was saying.

They know they have a run of the mill model. Maybe even not as good as Gemini or ChatGPT. (or even DeepSeek? Who knows?) So they leverage other business to force use of the models onto the market.

Everyone else will do the exact same thing. Why? Because I don't think their models will be better in any material way than the slop Amazon is slinging.

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