The meta meta question is how long was Google ever really in the state that so many engineers remember as a golden age?
The meta meta question is how long was Google ever really in the state that so many engineers remember as a golden age?
I joined google in 2022 (and have since left), even as a newcomer it was obvious that not only was the golden era over, but the era after the golden era was winding down too. The atmosphere wasn't "The reckless innovation is over but lets make the product as great as we can" - it was "Just don't break anything and squeeze out 1 or 2% improvements where possible"
Except countless companies did - many went out of business, and few became Googles.
The historical context is essential but there are so many factors that set them apart.
There is an opportunity to build it.
I think the problem with this gen of companies isn’t tech, it’s culture.
Tech culture is so rampant with ruthless capitalism that it'll never happen again. You used to at least have the sense that there was a will to innovate and experiment. Now it's just oiling the machine.
- College students just in it for the money hadn't taken over yet
- Low interest rates led to lots of investment
- Most people had broadband in developed countries
- Most people had cell LTE smart phones in developed countries
- Compute tech (CPUs, memory) was mature, adequate, and stable
Developers are seen as yet another office job, and unless you make it into manager, you will be always looked down has not having made a name for yourself.
Written as someone approaching 50y, that has been trying to avoid the management trap forever.