UVA baseball lost >$3 million in 2023 off of $1.7 million revenue. UVA football (a middling program) meanwhile is making a profit of over $20 million.
Baseball is nowhere close to football. I'd be surprised if college baseball was making more revenue than minor league baseball.
1. Duke University $45.1M
2. Syracuse University $34.2M
3. University of North Carolina at Chapel Hill $32.0M
[1] https://www.2adays.com/blog/top-10-division-i-basketball-pro...
That being said, hockey is extremely popular at some schools; Gopher hockey is more popular (with both students and alumni) than Gopher basketball at the University of Minnesota.
6 of the 64 schools with Div I NCAA hockey teams are located in my state, and 5 of them are small state or private schools. Massachusetts has 10, New York has 11, Michigan has 7.
Over half of the Div I hockey teams are in the four states mentioned above.