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One of my local theatres does a discount Tuesday with $5 tickets. Over the years the price has crept up to $5.75, but it’s still an easier sell to friends and family. Of course if you buy online they add almost $2 to the price of a ticket… but that’s another rant.

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> if you buy online they add almost $2 to the price of a ticket

What's the logic behind this practice? Since there is no need for employee to be involved then shouldn't online bought ticket be even cheaper?

Usually they call it a convenience fee or something like that, basically recognizing that certainty and not having to talk with people are worth a lot to many people.

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