In Android land we haven't got quite that ease of use, to my knowledge, however, I always set a song from my music library of MP3 files to be the ringtone, only changing this when I get a new phone every few years.
For me, a custom ringtone means it is my phone and not someone else's that is ringing. This means that I do answer, even if quite distracted, and this has been very helpful at times. I have tried a few songs over the years, and a relatively calm intro helps, so, to others, it sounds like music easing in rather than a ringtone. I can catch it before the bass drops.
I assume the grass is always greener in the land of Apple, but, it surprises me that they don't make custom ringtones easy. I thought Apple was for the creative types and the free thinkers that would care for such things.
Re the article, just thought I should share an intrusive thought: crazy frog had a p3nis. Once noticed, it cannot be unnoticed. :Shudder: