Renaming your ideological movement because most people don't like what it stands for won't change peoples opinion.
And I’m not sure what “most people”, is supposed to mean; you do realize you’re talking about 49% – that is, under half, so definitively not “most” – of the US of A’s population?[0]
[0]: https://www.nbcnews.com/politics/politics-news/poll-american...
This suggests two possible paths forward: either we move beyond the theoretical underpinnings and focus on practical inclusion — supporting people from diverse backgrounds through approaches with broad consensus.
Or DEI becomes increasingly marginalized, championed primarily by masked activists who struggle to maintain relevance.