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You talk as if the US hasn't attempted to interfere in elections.

If online ads can be trivially used by big US tech companies to sway our elections using misinformation without it being observable to anyone or possible to refute (as would be the case for newspaper or TV ads) then why shouldn't it be monitored?

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Can you tell us more about how big tech had used ads to sway elections?

Also, minor detail, TikTok in the EU is not a US tech company.

I don't think it's about the US in its entirety, nor ads, but Republicans and Elon Musk have become very skilled at exerting political influence in the US [1] and Europe [2] through social media in ways the public isn't really aware of:

[1] https://www.techpolicy.press/x-polls-skew-political-realitie...

[2] https://zenodo.org/records/14880275

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