Supporting local businesses and moving away from globalization, which you also seem to support, is a good move for everyone.
Generally the framework is:
Buy local/shop at neighborhood businesses preferably selling American-made products or at least western products. When traveling we try to do the same in the country we are located in, but obviously not perfect about it.
Buy American generally, including online retailers. The smaller and more local the producer the better. Try and identify American companies that are trying to source from good/ethical suppliers like Patagonia, and avoiding Chinese-owned ones (Arteryx RIP).
Buy western - so that's your silk ties from Italy (something like E.& G. Cappelli), maybe French wine, you get the picture. My tires are Michelin and they are fantastic. I understand that the people on the Internet from Europe are really mad at the US (most folks generally don't care at all) but I'm not holding that against them. Same for Canada of course.
Reluctantly purchase computers/phones and such made in China simply because there's no alternative.
And so forth.Awful products (Five Guys, Lays chips, &c.) are generally avoided even if they're American. Same applies globally. There's no hard and fast rule here for me, but those are some of the general considerations. OP if you like Five Guys style you should try making at home. A great burger isn't too hard to pull off for MUCH cheaper!
The article seems reactionary. Imports increasing, for example, maybe be due to temporary (or even permanent!) purchases from ex-US suppliers for things like increasing manufacturing capacity here in America. Obviously the effects and reconfiguration of the global economy isn't going to happen overnight.
Mainstream economists have broadly always said that the trade deficit is a good thing for the United States (I can't tell you the number of NPR and Planet Money podcasts with experts I've listened to that have said as much, and also thank you, OP) because it means we're consuming more and receiving more investment and we're trading worthless dollars for the consumption of goods. If you also aligned with the mainstream economics view that tariffs are bad, you'd likely look at an increasing trade deficit with tariffs in place as a very good outcome at least in some respects.