What I do use VR for is Bigscreen VR nearly every night to watch stuff with my friends. Scrolling through reels in a movie theater is pretty fun and even though I never do it solo on my phone, I will sit there for like 3-4 hours in VR enjoying communal brain rot.
Perhaps they should focus on things like that instead of gimmicks that nobody cares about. For example, I have never once played a game in VR that didn't force me to sit or stand in a specific position, meaning to play it, I have to go out of my way to do so.