Holy shit. I can't remember a time when a website had an immediate impact on me like this. I mean, literally 5 seconds after landing on the site I got what they were trying to do and couldn't click the fund button fast enough. Such a simple idea but maybe that's what makes it so damn brilliant. So cool.
Edit: When I first went to the site 15 minutes ago there were two profiles of people in need of medical care. The total outstanding balance for both treatments was around $650 USD. In just 15 short minutes both treatments have been fully funded according to my inbox. That's just phenomenal, and I bet this story on HN has a lot to do with that!