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I agree it's frustrating. But shouldn't your decision be based on whether it makes financial sense for you, and not whether someone else in a completely different market with a completely different cost structure is paying a lower price than you?

IME a lot of the difference between solar for the US vs Europe for example, is that the energy usage in the US is way higher (often due to HVAC usage), so you just need much larger sized systems than in Europe if you want to cover your usage fully. Our house here in NL is 3.5 kWp, people I know in the US have more like 20-30 kWp.

You need to shop around. Problem is solar companies just hiring contractors with little value add. Spend some time looking for contractor yourself and you’ll easily save 30%.