Perhaps he’d reject such a role but it’s fairly typical of such posthumous worship that saints have their desires and humanity stripped in exchange for being transformed into a two-dimensional shadow that validates the worshippers' beliefs.
There’s also the other fan club of food maximalists but those seem to just be looking for a food tour with little of this false intimacy with a public figure. For all that people allege shallowness there, it seems far more healthy, in that what he did can actually give these people what they want.