All major office apps have had 'auto-save' as a feature for oh I dunno .. a million years now.
As I read it, the point is that our hierarchical filesystems are not an especially good abstraction for organizing many types of data, and that applications should provide users with better abstractions in more cases. It appears to be a response to The Case Against Everything Buckets (http://news.ycombinator.com/item?id=460274).