In Rust I get good defaults, and a language that guides me in the right direction. The rules for safety critical rules are somewhat still under development but so far they look a lot shorter (you still need the "don't allocate in hard realtime tasks except at startup" and similar rules for example). And if you aren't doing safety critical you can safely use all of the language as long as you stay away from unsafe.
And for most code you dont need unsafe, and even when you do someone else has likely done the hard work for you already, providing safe abstractions on top. (The exception is FFI to other languages, it is impossible to avoid unsafe when calling code in another language that the compiler can't reason about, you should build a safe Rust API on top of the raw bindings. For popular libraries this often already exists.)
That you do not get safe libraries out-of-the-box in C is a major problem. But I also see the supply chain situation in the Rust world as highly problematic.
There are also experiments in formalizing the safety comments with attributes. To me the current prototypes look halfway towards formal verification, with unsafe functions specifying named requirements that must be upheld when calling them and the callsites needing to "discharge" them by name. Time will tell if this is a good idea for general code and it it catches on.