Ah Nokia, stuck between a rock and a hard place.
"Nokia have tried several ways to own the customer over the years and operators have had to say no."
I really wish these guys would wake up and realise you dont ever "own" your customers. Customers aren't slaves, and alternatives spring up to what you do, sooner or later. But hey that's the arrogance of the operators - stifling innovation for the last however many years, so they could "own" the customer.
Good luck with that guys!