OP said

> The market is: people with homes and an iPhones. That is to say, a fair number of people.

The point of comments like mine and @layer8's is that the market is actually much smaller than this. The fact that you are considering one does not mean the market is any category that includes you. It means that it is some category that includes you (and excludes me and @layer8). We don't know how big that market is, but if longtime Apple fans are not even considering the device, then probably it is not "all people with iPhones and homes". It could still be a big market, but it's glib to say that it's so large.