Again, Apple has no inventory, shipping, supply chain, etc., costs. I was referring to things with inventory, like what Amazon sells. That's a lot of COGS there.
If you want to look at Amazon’s “referral fees” though:
> Computers 7%
Still significantly less than the 100% you’re claiming.
Edit: Christ, this could’ve actually been an interesting conversation about how the business of selling software has been utterly revolutionised by the internet, digital distribution and payment platforms like Stripe, none of which existed in any meaningful sense 40 years ago. Instead you seem to think we’re still ordering Visual Studio by posting off a coupon from last month’s PC Magazine and a money order for 1000 of your local currency and waiting weeks for it to arrive on enough cassette tapes to crush a person.
Software at the time was distributed in boxes by mail and store shelves, not over the wire.