> The intensely chemical nature of Doritos
I was on a shoot for a series of videos promoting new flavors of chips. One of the lines stood out to me about "our scientists went to work". Not our chefs went to work. Scientists.
I was on a shoot for a series of videos promoting new flavors of chips. One of the lines stood out to me about "our scientists went to work". Not our chefs went to work. Scientists.
Similarly, a chef who does proper, principled discovery in this space, would be also called a scientist. Conversely, not being principled is basically playing around, or at best, doing art (with no negative implications intended here; art is important and needed).
I can't find the ad to answer that myself.