The problem with fines is that they don't actually disincentivize bad behavior by companies, as long as they are large enough to absorb the fine as a cost of doing business.
Time in the pokey is unpleasant for everyone.
Time in the pokey is unpleasant for everyone.
Corporations don't make decisions, individuals do.
You could argue if we hit the business hard enough, the individual making those decisions maybe suffers from.. maybe... less bonus? but, well....
Decision makers are often quite sensitive to the cost to the business, people who are tagged as causing $25 billion in unnecessary charges would need to start talking very quickly about what justifies the expense. Even in the case of Facebook that much money is more than enough to start swinging decisions.
That's crazy talk. Did you miss the part where corporations are actually people?