Instead, I got an ASUS Zenbook 14 OLED with those specs (albeit a slightly bigger better screen) for exactly 1000 EUR in a local shop.
Now, yes, I could remove the Windows cost (ahem), not pay for a charger, and save a little buying RAM and an SSD from elsewhere, but then it's not remotely an apples-to-apples comparison.
If you want to quibble with words, you're right that I could have hedged more in my original comment, e.g. "cost can be competitive depending what exactly you are looking for". I'm not denying your experience for what you wanted, but for what I wanted, the costs were pretty close.
Pirate Windows and using an existing charger saves ~€200. You can shave a little more sourcing your own RAM and SSD but probably not huge amounts, from memory at the time.
So the comparison becomes something like “if you spend your time and energy sourcing multiple components, and don’t mind pirating your OS, and have an old charger to use, you can maybe reduce the premium you pay for a Framework to 30-50%”.