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There is in fact quite a bit of FCC regulation around texts; see e.g. https://docs.fcc.gov/public/attachments/FCC-24-24A1.txt

Note that regulation differs quite a bit from enforcement. People sometimes confuse the former for the latter.

N. B. In the US, you can actually report this to the FCC. Look at unwanted texts at the bottom of this page: https://consumercomplaints.fcc.gov/hc/en-us/articles/1150022...

I don't fault your cynicism. There has been a lot of "looking the other way" lately.