Car dealerships and salespeople often offer similar objections to his business as well as customers who want a good deal.
They’ll say things like “we’re losing money on this car” or “a business needs to make a profit.”
And his objection to that is always the same: the customer doesn’t care about that, and it’s not their problem. If your business model delivers something that people see value in, you’re more likely to be able to make a profit. Customers obviously don’t see much value in the car dealerships.
I certainly don’t want my favorite YouTubers to go broke, but their business model is not my problem. The fact is that I refuse to watch ads. I don’t see value in watching an ad. In some cases I’m willing to pay for that privilege, like how I can get sponsor-free viewing from many YouTube channels on Nebula.
But, sorry, if I’m allowed to skip forward in a video to skip an ad, I’m going to do it. And if I’m not allowed to skip around in a video platform to the part of the video I want to watch, I’m probably not going to be using that video platform.
The reality is that most YouTube sponsors already know that a certain percentage of viewers will skip their sponsor segment, even manually without a tool like this, or using YouTube Premium’s included Skip Ahead feature, just like a TV advertiser knows that a certain percentage of viewers will change the channel during ads, mute the TV, or go to the bathroom during an ad segment.
I have a friend who refuses to buy premium versions of popular streaming services like Disney+ and actually prefers to have the advertising. They even said “my kids will see ads” almost like they want their kids to experience the childhood they did. It’s a bit of a strange philosophy to me but I kind of see where they’re coming from: advertisements are something of a cultural experience, like how you can play back a super soaker advertisement for me and I’ll get some intense nostalgic feelings.