Many companies now pay for this kind of insurance. So even though the company may not seem like they have the deepest pockets, it's really more about paying the insurance premiums and the insurer pays the ransom.

I recall a colleague whose firm was hit by a ransomware attack. When they reached out to the insurer and sent them the details of the attackers, the first response from the insurance agent was, "Oh good, they are a reputable group. We've worked with them in the past. They will simply take the ransom and return your network/files to you." My colleague was shocked by the nonchalance.

Can vouch for customer support, they need you to believe that they can actually unlock things when paid. They'll work with you to run a trial/demo to unlock a handful of files and generally will bend over backwards to make sure the "end user" has enough faith that they will get their data back in order to convince them to send the payment.

I think Darknet Diaries talked about that. I don't remember what episode.

> Not sure if you can escalate to a sales rep to get a personalized quote or non-profit discount from there.

some groups offer it (not out of goodness: rather on price discrimination grounds)