I think the jQuery analogy has some didactic value for understanding combinators, but calling it a monad and falsely asserting that the laws hold is not doing "normal programmers" any favors. In the comments, he analogizes demonstrating the map function to C programmers, but this analogy is false because he clearly understands map and what it's used for but the same cannot be said for his understanding of monads.
For "normal programmers" out there who want to (for whatever reason) learn about monads, my recommendation is to ignore these tutorials and learn Haskell or an equivalent. I learned Haskell specifically to develop an understanding of monads, but what I got out of it was much, much more valuable than just an understanding of monads.