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I would much rather Nintendo monetise things they've made.

Someone posted this link here the other day. It's a good game. Nintendo could easily sell this on various platforms and app-stores.

(http://www.pokemon.jp/#/contents/enjoy/play_pass/2.html)

Ad revenue won't help them if they die as a videogame company. This is a long-term strategic mistake.

I don't even know that it's that long-term of a mistake. We can expect professional quality Let's Plays for Nintendo games to die off almost instantly (since it's no longer a profession if Nintendo takes all the revenue), and for the people who do them to switch to non-Nintendo games.

In other words, they aren't even going to make very much money off of this in the short term, and they're driving the free advertising to their competition.

I don't think YouTube ad revenues are going to keep Nintendo from circling the drain. Seems like classic corporate overreach and shooting themselves in the foot.

Good news, I want no such thing.