I find nothing capturing about a European hipster running around the world trying out jobs. Especially when I add in the thought that the idea was so clearly jacked from someone else.
Unfortunately thats what a large number of ad agencies spend their time doing. Selling ideas they see online off to brands without contacting or paying the original creator
On the other side of the fence: a lot of the time clients will actually send stuff they've seen online to their ad agencies and ask for it to be 'repurposed'. It happens both ways.
Clients are expected to have no idea what they're doing. That's why they hired the experts, where such behavior is no longer dumb but disgusting.