What he actually said seems to be more along the lines of "shut it down and replace it with something better." I took the headline to imply that he's turned over some new leaf and is "anti-piracy" now (clearly untrue from the article's content).
'"Shut it down and replace it with something better" says Pirate Bay founder' doesn't get the clicks TorrentFreak are desperate for.
Really? I find it hard to imagine someone who helped make the pirate bay becoming anti-piracy. This article is exactly what I expected from the headline.