>They aren't built to fit into a particular price range or demographic

I'm not sure about this statement. If you follow the investment news on Tesla, it seems that the Model X was built specifically to fit into a lower price range, and hence get more people into Teslas. The reality is, there's no way they are going to sell 500,000 luxury cars; they needed a "real" car. And I think that's a great strategy.

This is an interesting car. I have to admit I've been a Tesla skeptic, but between the crash tests and the Model X (and whether they can really build it for the stated price), I'm coming around.