Let's just take a step back and breathe deeply - it's just a shit ad from a company that usually markets things really well to the masses. They'll do their research and find it doesn't jive, then change their tune to something that does.

Watch the masses lose their collective bowels over the new products that are going to be released over the coming months. You know - that season when people drop a lot of cash on things. This idea that if products aren't updated bi-annually the company is going down the toilet will go away.

I don't live in California but I suspect that a lot of people who do might take some pride in it (think sports teams) and when they make something cool, it's nice to see their home state on there and not just an FCC badge and "Made in China". There's nothing wrong with being proud of your work. The same applies with the "Assembled in USA" badge you might see on an Apple or Google product - be proud.